Senior Vice President Abhishek (AJ) Ratani manages DirectStarTV, Red Ventures' largest and most long-standing business.. DirectStarTV generates customers for DIRECTV, the nation's largest satellite television provider. AJ oversees all aspects of the business including strategy, sales, operations, marketing and cost management.. In. his previous role at Red Ventures, AJ led company-wide sales operations and managed Red Ventures’ mover channel, including a marketing partnership with a major moving services provider.. He joined Red Ventures in 2005 as a web developer. Before his career at Red Ventures, AJ served as a web application and systems developer at the Center for Advanced Engineering Environments which worked on specific projects for the NASA Langley Research Center in Hampton, VA.. He graduated Summa Cum Laude from the University of Arkansas with a bachelor's degree in computer engineering and earned his master's degree in computer science from the University of Florida.
