Alex keeps his hands in the dirt. He rallies the community around a common goal: working 1-on-1 with clients to produce the best work together. That means a lot of facetime advocating our mission. He knows that good design changes the way we experience the world and that words matter—a lot. In another life, Alex wrote songs and branded business. across Nashville. He believes in the power of routine and does at least 1 handstand every day.. Alex graduated from Vanderbilt University after studying Classical Guitar, English Literature, and a little bit of Computer Science. He was in some B.S. Honors societies, but is more proud to have led the Rugby team to an SEC Championship in a defensive 9-3 victory over Auburn.. Alex’s first business was selling pizza “by the slice” to hungry dorm-mates at boarding school after check-in. It was kind of a monopoly—his customers were literally locked into the building without another option. His secret? The smell of hot pizza drew the crowds, but he made the real margins on cans of soda.
