Ammad has a comprehensive understanding of the key levers that drive better business performance given his experience in implementing industry specific best practices across various Fortune 100 companies. Prior to founding Atheneum, he spent 13 years in the United States, with significant experience at Kaiser Associates, and the Advisory Board. Company. Ammad is a graduate of the University of Texas at Austin, and has a Masters from the WHU School of Management together with the Bucerius Law School in Germany.