Adia Sowho, is the Director of Digital Business at Etisalat Nigeria. She started her career as an engineer with a mobile telecom operator in the US. After obtaining an MBA from the Kellogg School of Management and a stint at Deloitte Consulting, she returned home to Nigeria. In her current role, Adia works on developing mobile content, technology. and financial services products through partnerships with Etisalat. She is hoping to find an app for time travel so she can go back in time to see Michael Jackson in concert.