Alexis Lopez is the Marketing and Communications Director at Casa de la Familia.. Alexis Macklin serves as Analyst & Research Manager in the Media & Entertainment practice at Greenlight Insights. She has more than 4 years of experience in market research and analysis. Currently, Alexis provides expertise on the worldwide market for consumer. devices, as well as consumer behavior, segmentation and preference. As consulting lead, she also manages custom projects in a variety of research areas within the Consumer Electronics division, that include topics such as competitive landscape, customer profiling, strategic review, and consumer targeting. Alexis has delivered presentations to organizations like VR Industry Forum, Digital Hollywood, AWE, and NAB Show, and dozens of international events.