Amber Roberts is a senior partner at LANE, a Finn Partners Company, and leads the agency’s New York City office. She has more than 15 years of experience providing strategic communications counsel, media relations, digital marketing and investor relations services to consumer, technology and financial services companies. Amber has developed and. managed campaigns for a broad range of regional and national clients, including Music & Arts, ZAGG, Steaz, Consumer Cellular, Pendleton Woolen Mills, D.A. Davidson Companies, Pacific Crest Securities, Regions Bank, Sterling Bank, Swander Pace Capital, Thoma Bravo, LLC and Washington Federal Bank.. Prior to joining LANE, Amber led public relations campaigns and media relations at Waggener Edstrom Worldwide, and she developed and implemented strategic and crisis communications plans at Robinson, Lerer & Montgomery.. She graduated from Lehigh University in Bethlehem, Pennsylvania with a B.S. in Marketing. Amber serves on the New York City Board of Directors for the American Foundation for Suicide Prevention (AFSP).
