Co-founder & CEO - Emailbased / 2pad.. Before starting Emailbased, Aaron Boublil founded several service companies in the IT and web environment in France. His first company, Business Soft, created in 1985, was the first software services specialist in France. He progressively created an extensive group of companies providing all kind of. software services from training and development of application to network installation, readymade application and high level consulting to biggest French Blue-ships Corporate.. Always ahead in the IT service, Boublil tackled the Internet business from the beginning in 1995. He created one of the first web-portals: Leluxe.com, and a French leading web agency: Mediaquest. After 5 years of collaboration with the biggest Communication agencies like EuroRSCG. Mediaquest was finally sold to one of them, Ogilvy to become Ogilvy Interactive France.. During the five years when he acted as VP Senior Partner at Ogilvy, Aaron Boublil launched a specific branch of Ogilvy dedicated to dotcoms and leaded the online communication strategy of global brands like IBM, Nestle or Unilever.
