As Chief Executive Officer, Ali is responsible for growing Zerocater into the largest and most disruptive corporate catering and cafeteria provider in North America by building a performance driven culture that is focused on delivering value to customers. Zerocater’s unmatched value is powered by its technology, which builds custom catering and. cafeteria solutions that employees love while saving companies of all sizes millions of dollars as they transition to the hybrid workplace. Ali is excited to lead Zerocater on its mission to revolutionize how companies feed their employees as it disrupts the $182B corporate catering and cafeteria market.. Prior to Zerocater, Ali grew quickly at Salesforce where he held various leadership roles in marketing, product, and corporate finance as the company scaled from 5,000 to 30,000 employees. In his last role at Salesforce, he was responsible for building and leading the marketing organizations in Canada and Latin America. Ali started his career in public accounting at Grant Thornton where he worked in the CFO services group in business advisory services. Over his career, Ali has built and led global teams for companies of all stages from startups to the Fortune 500.. Ali is a California native and graduated Summa Cum Laude from the University of California Irvine with a degree in Accounting and Economics. He enjoys spending time with his family in San Francisco and in his free time you can usually find him in Napa Valley exploring new vineyards and restaurants.
