Allison has actively pursued her entrepreneurial passion since her time at Berkeley, where she launched her first company. Prior to Hemster, she was a director of monetization at IOT start-up, Peel, where she grew the revenue from $20,000 to $10M in less than 18 months. She has been selected to pitch at Shoptalk, the biggest retail conference, to. showcase her work with Hemster.
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