Alex is responsible for CarVue’s global marketing strategy. He leads a team of dedicated marketing professionals, with a proven track record of rapid lead generation and targeted, effective communications to the automotive industry.. An automotive digital professional since the early noughties, Alex and his team look after CarVue customers, from. search to subscription and beyond. Prior to joining CarVue, Alex was Marketing Director at Razoom.. Alex has a huge wealth of both client and agency-side experience in the automotive digital world; heading up online strategy for a top London-based motor group before running a very successful automotive digital agency.. Alex is a firm believer in encouraging creativity through the team and believes that through hard work, determination and passion that great things can be done by few. A habitual tweaker with an eye for numbers, Alex’s passion for testing and statistics therefore go neatly hand in hand.. Away from CarVue he loves spending time with his wife and young family, and loves music, nature, football and the odd hammock night in the woods.
