Alexandra Aleskovsky currently serves as Executive Vice President, Scholastic Inc. and President of eScholastic. In this role, she oversees the Company’s award-winning websites on Scholastic.com and provides digital strategies for the Scholastic’s Business Units.. Alexandra’s previous work experience includes serving as the General Manager and. Senior Vice President, Online Media Properties at Kaboose Inc. where she oversaw the operations and strategy of the Company’s portfolio of media properties focused on the mom demographic.. Alexandra also held the position of Senior Vice President and General Manager of WeightWatchers.com where she led the Marketing, Product Development, Content, Creative, International and Ad Sales teams to record business growth.. For six years, Alexandra held the position of Senior Vice President and Chief Marketing Officer at ClubMom (now CafeMom). In this role she was responsible for leading the Consumer Group and brought her experience and enthusiasm to developing a relevant and exciting value proposition for the consumer.. In addition, she also held the position of Senior Vice President and General Manager of iVillage.com. She was also the Vice President of Loyalty, Activation, and Usage for Citibank’s Credit Card Division, where she launched the core business Loyalty Program. At Citibank, she also led Strategic Revenue Services New Products Group.. Alexandra has participated as a speaker on a number of industry panels, and participates regularly as a guest lecturer at NYU and at Columbia University. She received her B.S. in Finance from The University of Texas at Austin and her M.B.A. from Harvard Business School.
