Abby leads Block.one’s global marketing and communications activities, including internal and external communications, events, branding, and marketing. A member of Block.one’s founding team, she was the sole marketing and communications employee before growing it to a multi-function, multi-location team. Abby believes that community and advocates. are the new driving forces in communications and marketing, spurring the reinvention of traditional disciplines. An educator by training, Abby started her career as a high school English Literature teacher in Arizona and in Chicago’s inner city before moving to Hong Kong. Prior to Block.one, she worked in marketing and operations for a Hong Kong-based software developer specializing in global real estate solutions.