His real name is Alex Burriss. He grew up in Lexington, Kentucky. His brothers Andrew and Aaron also became popular web video stars. He also has a sister named Mariah. He dated fellow YouTuber Lauren Riihimaki for about three years before breaking up in September 2018. He briefly dated CaELiKe in 2019. Singer Lexy Panterra became his girlfriend in 2020 but they split later in 2021.
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