Allen Zhu joined GSR Ventures in 2007 and focuses on investments in Internet, wireless, and enterprise IT. Allen has many investments in the e-commerce space, including Lashou, Lightinthebox(NYSE: LITB), Live by Touch and Moonbasa. He is currently on the boards of Admaster and Moonbasa, and is also actively involved with China Rainbow, and Great. Wisdom(SSE: 601519).. Prior to GSR, Allen co-founded eBaoTech, a leading provider of insurance core back-end systems. He led the development of the core products, as well as the business division for North and East Asia, including China, Japan, Korea, Hong Kong, and Taiwan. Allen has rich experience in software product development and global expansion.. Allen has also worked as a senior consultant for McKinsey Greater China, earning deep consulting and implementation experience in strategy, process re-engineering, cost reduction, and IT systems.. Allen holds an M.A. degree in international economics from Fudan University, and a B.S. in telecom from Shanghai Jiaotong University.