Alex is passionate about helping women step into their economic power. Whether it’s through coaching startups in their crowdfunding campaigns on iFundWomen or teaching students at the University of Minnesota, Alex helps connect community members to opportunities of success.. Prior to co-founding The Coven, Alex held the position of Communications. Director for Fallon and had a private PR practice leading strategies for businesses, politicians, startups and non-profits. She finds joy in helping women and non-binary people tell their stories.. Alex loves her two kids, husband, Oprah, and Beyonce in no particular order. She was named Mpls/St. Paul Business Journal’s 40 Under 40 and is a 2019 Bush Fellow.