Akeel is the Vice President of Innovation and Strategy at Sparkroom responsible for the software and media services evolution to meet current and future market demands. Akeel has over 15 years of experience in performance-based marketing, cross-channel advertising, product development, marketing analytics, and interactive media. Akeel has. successfully led the creation and execution of hundreds of integrated marketing campaigns and services related to lead generation, mobile media distribution, and digital subscriptions. Akeel is also the co-founder of UPFOUR.IT a social media App currently in stealth mode.