Aimee Kandrac is the Co-Founder and CEO at WhatFriendsDo.com and an Adjunct Professor at IUPUI Kelly School of Business. He attended the University of Illinois Urbana-Champaign.. Aimee often suggests planting a tree or perennial bulbs in memory of a friend or to celebrate a milestone. Each year when the flowers bloom, it’s a warm reminder of a. special memory. "After a tragic event, life goes on for most of us. Giving a gift like that is a nice way to let your friend know their loved one will never be forgotten."
