Ali is Founder/Director who has fostered a career in the Digital Industry since 1999, across Sales, Project Management, and UX. Responsible for leading our client services team and building long term relationships with our customers, Ali can also be found with Damian shaping our business strategy and direction. A passionate champion of the. user, he enjoys learning about how other businesses function and how we can help them perform better; at home, he is a climbing frame to four (yes, 4!) beautiful, energetic children.